Stop Online Shopping Today
TW&Co Gift Cards

A man is known by the company he keeps. The Advantage is known by the companies we build.

The Advantage Co
5110 Main Street
Williamsville,NY 14221
[716] 626-3280

The Advantage Co
An eclectic array of successful and innovative businesses

The Advantage Co has proven to be both a dynamic and creative organization over the past 36 years. Founded in 1978 as a small consumer electronics store, The Advantage has grown into an eclectic array of successful and innovative businesses.

With Tony's 'root' philosophy as the foundation, we are always striving to enhance our current operations and, at the same time, bring new opportunities to fruition. At The Advantage we continue to seek, change, improve, and grow - while always looking forward to all we can build with our suppliers, customers, clients, partners, and community.
Stereo Advantage Warehouse Sales Center
1955 Wehrle Drive
Williamsville,NY 14221
[716] 632-8038

Stereo Advantage Warehouse Sales Center
Technology integration

The Stereo Advantage provides our retail and commercial customers with the resources necessary for effective technology integration by developing system architecture specific to their needs. We will provide the components, installation, programming, ongoing support, and service required to maximize the potential and effectiveness of their fully integrated system.

At The Advantage, we strive to be the very best in all facets of our business and for 36 years we've grown through the word-of-mouth advertising of our loyal customers.
Tony Walker & Co
5110 Main Street
Williamsville,NY 14221
[716] 626-3280

Tony Walker & Co
Women's fashion apparel

Tony Walker & Co is your fashion activity center. Each week is full of new fashion, educational seminars, food and wine tastings, petite spa services, new product launches, trade-ins, and more. Come back every day and don't miss a thing.

We set the standard as the premier fashion boutique from Toronto to Rochester. We continue to expand to meet the growing demand for the most sought after brands including Diane von Furstenberg, DL1961, Amour Vert, Rag & Bone, Marc Jacobs, and more.

Tony Walker is your one-of-a-kind shopping destination with amazing programs and services like our Needles & Threads in-house seamstresses, private shopping events, Web Wardrobe, ship-it free, at-home closet consultations, and much more. We never stop growing which is why you need to make your way here today.
TW&Co Body+Beauty
5110 Main Street
Williamsville,NY 14221
[716] 445-3280

TW&Co. Body+Beauty
Skin care and spa services

The TW&Co. Body+Beauty carries the finest in skin care, hair care, cosmetics, and fragrances including Mario Badescu, Frédéric Fekkai, Kiehls, and Bond No. 9.

Our new location in the Walker Center offers an array of services from our licensed aestheticians and massage therapists [including facials, massage, and skin treatments]. Our beauty bar also offers a mix of juice cleanses, all-natural beauty drinks, organic snacks a variety of healthier alternative eating options.
TW&Co Jewelry
5110 Main Street
Williamsville,NY 14221
[716] 430-4003

TW&Co. Jewelry
Premier designer jewelry

The Tony Walker Jewelry boutique is a unique retail environment showcasing the premier designer jewelry from the most exclusive brands.

TW&Co. Jewelry features Alex and Ani, Judith Ripka, Heather Moore, Alexis Bittar, Roberto Coin, Philip Stein, and much more. Stop in today and see the finest in jewelry.
TW&Co Handbags
5110 Main Street
Williamsville,NY 14221
[716] 430-4003

TW&Co Handbags
Designer bags

Tony Walker & Co. continues to set the standard as Western New York's premier fashion boutique. As part of expanding our retail presence, we have recently redesigned our TW&Co Handbags department.

We're now more prepared than ever to meet the growing demand for the most sought after brands, including Marc Jacobs, Rebecca Minkoff, Tory Burch, Vera Bradley and many more.
Sneaker Advantage
5110 Main Street
Williamsville,NY 14221
[716] 430-4003

Sneaker Advantage
Technical footwear & apparel

Working in conjunction with area doctors, podiatrists, physical therapists, chiropractors, and other medical professionals, the Sneaker Advantage properly services customers through medical referrals for technical footwear and apparel.

Our professionally trained footwear fit specialists provide an in-depth biomechanical and gait analysis for each customer.
Smart Squad
5110 Main Street
Williamsville,NY 14221
[716] 204-1616

Smart Squad
Cedia certified installation

The Smart Squad is a team of certified individuals working together to provide the highest quality of professional services and deliver a flawless experience while ensuring customer satisfaction, reliability, and excellence.

As the demand for state-of-the-art technology increases, it becomes necessary to trust the installation of your investment to professionals. We are rated #1 in WNY and have recently expanded our business worldwide; installing from California to the Bahamas to Austria.
Smart Squad Design
5110 Main Street
Williamsville,NY 14221
[716] 430-4003

Smart Squad Design
Creative services

Smart Squad Design was established from the design department of The Advantage Co., bringing together an award winning team of graphic designers and web developers. As a full-service graphic and web design studio, Smart Squad Design provides its clients with professional, world-class work that is both powerful and effective.

Smart Squad Design specializes in catalogs, websites, brochures, vinyl signage, presentations, fliers, email marketing, video production, and photography.
Lifetime Service Center
1955 Wehrle Drive
Williamsville,NY 14221
1-800-447-0092

Lifetime Service & Solutions
Consumer electronics repair

The Lifetime Service Center is an independent service center which facilitates the repair and service of consumer electronics across the country for everyone from national retail chains to individual consumers. We are an authorized service center for over 50 elite manufactures and selected by National Retailers as their "extended warranty" repair center.

In February of 2007, we opened our $1.5 million, state-of-the-art facility to accommodate our phenomenal growth. This custom built 20,000 square foot building staffs more than 35 certified electronic technicians.
iful Distribution
1955 Wehrle Drive
Williamsville,NY 14221
1-800-394-2339

iful Distribution
Internet & vendor fulfillment

At the Advantage Co., our iFul internet and vendor fulfillment division has been developed to provide essential services and innovative solutions that today's most prolific e-commerce divisions need and lack.

iFul completes the sales process. We combine consistent technology upgrades, 24 hour shipping,and the best lineup of manufacturers to be the most trusted fulfillment partner in the industry. Our proprietary Never Lose a Sale and Controlled Access Programs are revolutionizing the way companies do business online.
House of Cotton
5110 Main Street
Williamsville,NY 14221
1-877-287-7438

House of Cotton
T-shirt manufacturing

The House of Cotton has been providing customers with the highest quality t-shirts and award-winning designs since 1991 [with over 2 million sold worldwide]. We are the creator of the world famous and indestructible Aussie T [the only t-shirt with a lifetime guarantee].

In addition to our branded t's, our in-house team of highly skilled designers can custom design t-shirts for any team, company, special event, or promotion.
Advantage Trade Group
1955 Wehrle Drive
Williamsville,NY 14221
716-626-3244

Advantage Trade Group
Premiums and incentives

The Advantage Trade Group is a division of the House of Cotton that specializes in custom embroidery, screen printing, incentive programs, and promotional products.

At ATG, we take great pride in our work and offer only the highest possible level of customer service. Our in-house embroidery and screen printing services ensure premium quality with fast turnaround times.
AP Professionals
5110 Main Street
Williamsville,NY 14221
1-800-635-0230

AP Professionals
Personnel placement

Since its inception in 1993, AP Professionals [AP] has evolved as an industry leader in personnel solutions, including permanent and contract job placement in information technology and financial disciplines, as well as a highly specialized service and solution firm in the IT arena.

AP has delivered staffing solutions to a wide array of Fortune 500 corporations in the IT, Financial, Government, Engineering, and Bio Scientific disciplines.
Brinkley Builders
5110 Main Street
Williamsville,NY 14221
716-479-7855

Brinkley Builders
Construction services

Brinkley Builders is the smart choice for all of your building and construction needs. Our team of professionals ensure that you will receive the finest customer service, exceptional quality, and enjoy a flawless experience.

The crew at Brinkley Builders are experts in all aspects of construction including stud walls and framing, drywall installation, interior and exterior painting, carpeting, custom finish work, custom cabinets, wiring/electrical, and demolition.
Advantage Woodshop
45 Boxwood Lane
Cheektowaga,NY 14227
716-656-7161

Advantage Woodshop
Custom Cabinetry

The Advantage Woodshop specializes in creating unique residential and workplace hardwood, architectural cabinetry. From a single television console to an entire room of architectural millwork, our extensive knowledge of entertainment and workplace environments set us apart from the rest.

Our interior design division, Blackbox Creative, is the premier entertainment and workplace design specialist.
The Walker Center
5110 Main Street
Williamsville,NY 14221
716-565-4848

The Walker Center
Retail and office complex

The Advantage Co. currently owns over 225,000 sq. ft. of leased office, retail, and warehouse space in the Western New York area. Our crowning jewel, the Walker Center, is WNY's premier office, retail, and dining center.

With a commanding location at the crossroads of the New York State Thruway and the Youngman Expressway (only 10 minutes from downtown Buffalo), the Walker Center enjoys prime access and exposure on Main St. in the heart of Amherst, NY.
Advantage Co HR Dept.
5110 Main Street
Williamsville,NY 14221
716-204-2340

The Third Factor
Advantage Co handbook

Understanding the environment you are entering is the first step toward success as a merchant. This handbook should help you understand The Advantage experience better by giving you an idea of who we are, where we are going, your role in our journey, and, most importantly, the opportunities we offer. This can be more than a job - it can be your future.

Our handbook will also provide you with the information you need in order to make the right decisions and succeed at The Advantage Co.